Landing Pages
Exos, 2021-2022
Wireframes, UI work, and page design for landing pages, blog content, and contact forms.
The Exos website is a major design challenge, as one URL needs to serve the needs of many vertical channels of the business; including B2B sales conversion, corporate wellness solutions, professional sports training programs, fitness center management, thought leadership, research and development projects, et cetera.
I designed these pages in Figma; starting with wireframes. After working with the Art Director and Creative Director for approvals, I then build low- and hi-fidelity prototypes that I pass to the development team. I communicate directly with dev through platforms Confluence and JIRA to QA the pages as they’re built. I am also responsible for updating content, images, and copy through our CMS as well as publishing new pages through a standard DEV/QA/PROD workflow.